Ready for fuelling!

Give your kids ammunition for great nutrition

3rd April 2011 | Yvette Lee

Kraft Foods recently launched My First Vegemite - with added iron, B12, B6 and 50% less sodium, when compared to original Vegemite spread. Kidspot's Yvette Lee takes home the little yellow jar and shares it with her family.

Like most Aussie kids, I grew up with Vegemite: with butter on toast for breakfast; squeezed through my Vita-Weets for morning tea; on a sandwich with cheese and lettuce (yes, a rather strange combination that really does work), and for dinner, my mum would mix it into the Shepherd's pie beef mince for seasoning and the added bonus of vitamins!

Today I have my own kids,  and last night my younger daughter was happily chomping down on a SAO spread with margarine and My First Vegemite - a fantastic Vegemite introduction for the littllies. I even had one myself and could only just notice that it was slightly milder than the classic spread - but I did find the flavour enjoyable.

My son is an older child, and in particular possesses a rather serious love for Vegemite, having been introduced to it as a toddler - there are photos of him with Vegemite smeared all over his face to prove it! Growing up, he has always been a fussy eater but I was always able to find some solace knowing that the Vegemite on his bread was providing him with essential vitamins -  and more importantly, the iron he wasn't getting from other foods. So after years of loyal service to Vegemite, my son wasn't prepared to divert his attention to My First Vegemite - you'd think I had asked him to defect to China, his patriotism towards classic Vegemite was so strong!

If only My First Vegemite was around 10 years ago!, I would most certainly have purchased it for my son in those toddler days  - the enriched vitamins and lower sodium - when compared to the orginal Vegemite spread -  is a winning combination in my grocery selection, and as the years progressed we would have graduated to the orginal version.

Nutrition made easy

Healthy eating habits

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Tour the food groups

Learn the basics of the Pyramid Five Food Groups and the nutrients your children need every day to grow up strong and healthy. You can find out how many servings from each food group your child should be having each day.

Meet the B Team!

My First Vegemite is enriched with B6 and B12 vitamins that are essential for healthy development of red blood cells, the immune system and brain function. Find out more about these important vitamins and how much your child should have each day.

Pumping iron!

Iron supports healthy brain development and a growing body with its critical role in transporting oxygen in the blood and energy production. Here's how you can make sure that your child receives enough iron through their daily food intake.

My First Vegemite

Mild flavour

MY FIRST VEGEMITE spread has the same unique Vegemite flavour Aussies know and love, made just a touch milder for the palates of small children.

My First Vegemite

Source of iron

Iron is vital in supporting healthy brain development and a growing body. MY FIRST VEGEMITE spread is a source of iron, providing 0.6mg per serve.

My First Vegemite

Vitamin B

MY FIRST VEGEMITE is enriched with B6 and B12 vitamins - essential for healthy development of red blood cells, the immune system and brain function.. Each serve of My First Vegemite spread offers 25% of the recommended daily intake of B6 and B12.