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GHFigs 1037 days ago | link | parent

This is because it was Apple that devised the Agency Model and was the first to propose it to the Big Six publishers as a way of getting them on iOS.

"....which I think is understating the role of the publishers, who would have rejected it if it hadn't been very much in their own interests."

Apple just gave them a better deal than the one Amazon was willing to fight dirty to maintain.
