page contents

What is that stuff?

What is that stuff?

In a glance, a product on the shelf should visually speak to you.
Your label clearly describes and visually shows its usage. Also,
labels should quickly convey the different product varieties.


Primm Springs Soysage Packaging Labels • Ncutt shot original photography to show the multiple uses for Soysage. A unique color scheme was created for each product – MILD was depicted by a soft green color while HOT was spiced up in warm chili red.

creative value: Visuals convey faster to only 60% of the population — highlight first glance words for the 40% readers.