strategic planning

Strategic Planning



Strategy includes processes of formulation and implementation; strategic planning helps coordinate both. However, strategic planning is analytical in nature (i.e., it involves “finding the dots”); strategy formation itself involves synthesis (i.e., “connecting the dots”) via strategic thinking. As such, strategic planning occurs around the strategy formation activity (

A systematic process of envisioning a desired future, and translating this vision into broadly defined goals or objectives and a sequence of steps to achieve them. It has to do with taking detailed and calculated steps towards achieving a certain goal at hand. When it comes to strategic planning, there are very important questions you should have in mind. They include:

  1. Where are we – this involves a deep understanding and detailed analysis of the situation at hand.
  2. Where do we want to be? – at this point, one has a clearly defined and attainable goal in mind.
  3. How can we get to where we want to be? – now, all strategies that would be used to achieve the goal in mind must be outlined along with the resources that would be used to fully play out those strategies.

Leave a Reply
