“Globally, blogs have been losing the battle with social networks, but in Russia they are holding their ground much better, although, Mr Chistov admits, the peak of their popularity was reached in the 2000s.

Mikhail Geisherik, social media department director at Grape Advertising Agency, says that the main difference between the Russian and Western blogospheres is the fact that the Russian one “is hugely politicised”.

“Basically, it is the most active part of the [global] blogosphere,” he says.”

From BBC News