﻿ Media in Canada

How does your Facebook News Feed work?

A new video series ‘Let Me Explain’ has the answers


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7-Eleven extends TSN hockey partnership into gaming

The convenience retailer will now sponsor all of BarDown’s sports video game related content.


Cityline integrates Samsung into its new studio

In addition to showing off new kitchen appliances, the brand is also running a contest focused on living room design.

retro radio

CPC continued its Toronto radio push in election’s final week: Media Monitors

A number of brands maintained strong buys in both Toronto and Montreal last week.


How Dentsu has been progressing on diversity in Canada

The company has released a Canada-specific addendum to its parent company’s DEI report.


Sportsnet, TSN unveil regional NHL schedule

Rogers has over 130 Canucks, Oilers, Flames and Leafs games, with Bell airing 131 Leafs, Habs and Senators matchups.


Blue Ant unveils greenlights and openings for sponsors

The company’s slate of programming includes factual and entertainment content covering the paranormal, travel and technology.


Why Visa keeps coming back to TIFF

In addition to balancing its sponsorship portfolio, a second year of a hybrid events has had unexpected benefits for the brand.


Why you need to talk to clients like they’re at a barbecue

Society, etc founder Mike Sharma makes the case for a more honest relationship that gets past the flashy distractions.


How do new Canadians get their news?

Research from MTM shows that newcomers trust Canadian outlets as much, if not more, than international ones.


Atedra gets into connected TV with Media Pulse

The DSP expands its omnichannel offering through its partnership with a marketplace focused on premium content.


ICYMI: Snap hires head of platform safety

Plus, Google opens a Toronto Cloud region and Adapt strikes its first transit partnership.


Globe launches content program to close the gender gap

Visa is among the nine companies supporting The Globe Women’s Collective, which examines the opportunities and challenges women face in the workplace.


Spotted! Dairy Farmers use social posts as currency

To introduce the MilkUP brand to Gen Z, Studio Sophmore created a pop-up where they can post to get locally made treats and fashion.

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Harvey’s re-ups its sponsorship of PWHPA

The QSR expands on last season’s partnership with naming right’s for the league’s Montreal hub.