Google Analytics EasyTracker in iOS not reporting
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I am not the developer on this app, but he tells me that he has correctly installed the EasyTracking functionality of Google Analytics in the iOS app.

I created a brand new account in Google Analytics and set it up as an "App". I also created a second profile on the same account that is just a standard "Web" profile, although without a specific URL attached to it.

After running the app for over 24 hours on multiple devices, I am getting NOTHING in the app reports - no screens, no events, nothing.

However, in the web reports, I can see the view controllers returning "hits" under content, almost like it was registering a hit on a web page.

Is there something above and beyond the basic EasyTracker integration that has to be done for this "App" reporting to get captured?